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ITO 33 is a well-published company with dozens of articles in prominent magazines, such as Wilmott and Risk. These articles feature the latest thinking and scientific research that challenge the status quo and offer up breakthrough paradigms and platforms upon which new trails are blazed in the complex and volatile space of risk management and financial modeling. In addition, Elie Ayache, the company's founder and CEO, has written The Blank Swan, a pioneering book that intricately weaves together the fine branches of philosophy and finance.